The top-performing Account Executive in DACH @ Personio.

Max Bernhardt

closer coach builder
🏆
Presidents Club
FY 2025 · DACH #1

Account Executive with 5 years in B2B SaaS, specializing in full-cycle enterprise sales, GTM strategy, and sales team development. #1 quota attainment across all AEs in the DACH region at Personio.

LinkedIn Profile
134%
FY'25 Attainment
540k
ARR Closed
1.5x
ACV vs. Segment
#1
AE in DACH
2026 to now
GTM Startups
Personio · Berlin
Building a new GTM motion from scratch for fast-scaling, VC-backed startups while continuing to run full-cycle sales. Leveraging Claude Code for AI-powered sales tooling and workflow automation. Creating outbound playbooks, building on existing VC partnerships (Cherry Ventures, HV Capital, Index Ventures), and designing the internal structure to give high-growth companies the best possible onboarding and scaling experience with Personio.
2024 to 2026
Account Executive
Personio · Berlin
Full-cycle sales in the Small Business segment. Multi-stakeholder selling to CEOs, CFOs, Founders, and HR leads with an average 3-month deal cycle. MEDDICC methodology. Continuous coaching and enablement of SDRs and junior reps.
Q4'24 245%
Q1'25 127%
Q2'25 91%
Q3'25 185%
Q4'25 133%
FY'25: 134% attainment. #1 AE in DACH. 540k ARR personally closed with 1.5x higher deal size and win rate vs. segment average.
Q3'25: Top-performing AE. Closed 2nd largest SB deal. Hit annual target in Q3.
Q1'25: Closed the largest deal in Small Business segment.
2023 to 2024
Sales Development Representative
Personio · Berlin · Large Business (200 to 500 employees)
Outbound prospecting in the Large Business segment. Strategic sourcing and qualification of opportunities for Account Executives.
FY'24 134%
Q3'24 148%
Q2'24 127%
Q1'24 122%
#1 SDR YTD (Q1 to Q3). Promoted to AE after just 11 months. Fastest promotion in the team. Awarded for employee conduct through continuous training offerings.
2022 to 2023
Senior BDR & Interim Team Lead
HeyJobs · Berlin · Large & Enterprise
Player-coach role: exceeded individual targets while leading a growing prospecting team from 3 to 9 members. Onboarded and enabled 40+ SDRs. Built the Enterprise prospecting strategy.
Q1'23 130%
Q2'23 133%
Q3'23 138%
Highest performing prospecting team in Q1 2023. Best individual average performance across the entire prospecting organization.
2021 to 2022
Junior SDR to BDR
HeyJobs · Berlin · Large & Enterprise Market
Started as working student, promoted through Mid, Large, and Enterprise segments. Created the Enterprise prospecting strategy.
Top performer for first 4 quarters (avg. 127.34%).
2
Reps coached from zero to
Presidents Club
40+
SDRs onboarded
and enabled
3+
External sales teams coached
Hive · Akeneo · Urban Sports
Methodology
MEDDICC Full-Cycle Sales Multi-Stakeholder Selling C-Level Selling Outbound Prospecting Territory Building Sales Enablement Cold Calling
Tech Stack
Salesforce Gong LinkedIn Sales Navigator Lusha Claude AI HubSpot
Education
BASc Business Psychology
HMKW Berlin · 2020 to 2023
Focus: Employee Development & Coaching. Thesis on leadership competencies for remote sales teams.
Bilingual Abitur
Phorms Berlin · DE/EN 50/50
Languages & Certs
German · Native
English · C1 (Cambridge)
Salesforce Operations · HubSpot: Building Sales Careers
Beyond Work
SERIOUS SATURDAY
Co-Founder · Growth & Marketing
Berlin fitness community, 150+ participants
Volunteering: Teaching English & magic to children in Zimbabwe & Berlin. School projects in Malawi.