The top-performing Account Executive in DACH @ Personio.

Max Bernhardt

closer coach builder
🏆
Presidents Club
FY 2025 · DACH #1

Full cycle AE with 5 years in B2B SaaS across DACH. Built €2.35M in pipeline as an SDR, then closed €540K ARR in my first full year as an AE. #1 quota attainment across all AEs in the DACH region at Personio. Specialising in full cycle sales, GTM strategy, and sales team development.

Book a Call LinkedIn Profile
134%
FY'25 Attainment
540k
ARR Closed
€2.35M
Pipeline Built
#1
AE in DACH
2026 to now
GTM Startups
Personio · Berlin
Owning the VC backed startup segment for Personio DACH... building the playbook, the pipeline motion, and the commercial model from scratch for one of Personio's fastest growing ICPs. Partnering with Cherry Ventures, HV Capital, and Index Ventures to reach founders at the right moment. Closed FY'25 at 134% attainment, highest quota attainment in DACH, President's Club.
2024 to 2026
Account Executive
Personio · Berlin
Promoted from SDR after 11 months. Full cycle sales across DACH, €540K+ ARR closed in FY'25 with deals up to €50K... including the largest deal in the Small Business segment and the second largest SB deal in company history. Multi stakeholder selling to CEOs, CFOs, Founders, and HR leads. MEDDICC methodology throughout.
Q4'24 245%
Q1'25 127%
Q2'25 91%
Q3'25 185%
Q4'25 133%
FY'25: 134% attainment. #1 AE in DACH. €540K ARR personally closed.
Q3'25: Top performing AE. Closed 2nd largest SB deal. Hit annual target in Q3.
Q1'25: Closed the largest deal in the Small Business segment.
Also led informal sales enablement for the Berlin team... running outbound methodology sessions and working 1:1 with SDRs on pipeline and conversion.
2023 to 2024
Sales Development Representative
Personio · Berlin · Large Business (200 to 500 employees)
€2.35M in qualified pipeline created in 11 months through outbound prospecting in the Large Business segment across DACH. Strategic sourcing and qualification of opportunities for Account Executives.
FY'24 134%
Q3'24 148%
Q2'24 127%
Q1'24 122%
#1 SDR YTD (Q1 to Q3). Transitioned to AE after 11 months with the highest average quarterly attainment of any SDR in the cohort. Fastest promotion in the team.
2022 to 2023
Senior BDR & Interim Team Lead
HeyJobs · Berlin · Large & Enterprise
Player coach role: exceeded individual targets while leading a growing prospecting team from 3 to 9 members. Onboarded and enabled 40+ SDRs. Built the Enterprise prospecting strategy.
Q1'23 130%
Q2'23 133%
Q3'23 138%
Highest performing prospecting team in Q1 2023. Best individual average performance across the entire prospecting organization.
2021 to 2022
Junior SDR to BDR
HeyJobs · Berlin · Large & Enterprise Market
Started as working student, promoted through Mid, Large, and Enterprise segments. Created the Enterprise prospecting strategy.
Top performer for first 4 quarters (avg. 127.34%).
2
Reps coached from zero to
Presidents Club
40+
SDRs onboarded
and enabled
3+
External sales teams coached
Hive · Akeneo · Urban Sports
Methodology
MEDDICC Full Cycle Sales Multi Stakeholder Selling C Level Selling Outbound Prospecting Territory Building Sales Enablement Cold Calling
Tech Stack
Salesforce Gong LinkedIn Sales Navigator Lusha Claude AI HubSpot
Education
BASc Business Psychology
HMKW Berlin · 2020 to 2023
Focus: Employee Development & Coaching. Thesis on leadership competencies for remote sales teams.
Bilingual Abitur
Phorms Berlin · DE/EN 50/50
Languages & Certs
German · Native
English · C1 (Cambridge)
Salesforce Operations · HubSpot: Building Sales Careers
Beyond Work
SERIOUS SATURDAY
Co-Founder · Growth & Marketing
Berlin fitness community, 150+ participants
Volunteering: Teaching English & magic to children in Zimbabwe & Berlin. School projects in Malawi.